Write a blog as though you were presenting at a conference

Does writing come naturally for you?  For me it doesn’t, I keep at it because I find it’s a good way to develop ideas and share information. One thing that has helped me is the mindset I take while writing, that is pretending I’m presenting this blog to a room full of people at a conference or meetup. This helps to picture the flow and identify the key sections or points I want to make.

The title

Titles are a big deal and people make decisions based on the title alone. When you’re at a conference scanning the agenda, do you select “must see” talks solely based on the title? Imagine your blog listed in search results, why would someone click the link for yours over others?

Start with knowing what you are covering in your blog, then let title ideas flow from there. I’m rarely happy with the… Continue reading →